Simple Ingredients with ENOVATION

Simple Ingredients with ENovation

With a love for nature and holistic health, young pharmacists Latha and Jayesh Chaudhary left the pharma world and founded Exotic Naturals – a natural ingredients supplier in 1993. With high ambitions of growth and passion to improve human health, Exotic started offering botanical as well as marine ingredients. But business isn’t just about facts and figures. It’s also about contentment and desire to create a lasting impact. Hence, there was a need to integrate traditional wisdom with modern science. This inspired Latha and Jayesh to found ENovate Biolife to bridge the gaps in research, biomass procurement, manufacturing techniques and quality control of natural ingredients.

Founding vision was a BIG HONORABLE AUDACIOUS GOAL (BHAG)

To improve human health with evidence based innovative ingredients at affordable price.

The BHAG vision inspired ENovate “Thinking Logo” design directing each team member to Innovate and Ideate. With these core values and a focus on research we built a team of doctors, pharmacologists, phytochemists and pharmacists. Like all early stage businesses, hurdles were encountered but we persisted in developing ingredients close to nature with credible science and quality excellence that were designed to perform.

Since 1993 – Our Journey
1993 - Established Exotic Naturals s
Since 1993 – Our Journey
1996 - Established medicinal plant research farm near Mumbai
Since 1993 – Our Journey
2000 - Established one of the earliest nutraceutical CRO
Vedic Lifesciences
Since 1993 – Our Journey
2002 - North American Venture funding received, commenced
research on botanical ingredients
Since 1993 – Our Journey
2004 - USA business commenced which later
became major focus
Since 1993 – Our Journey
2009 - Established ENovate Biolife
Since 1993 – Our Journey
2011 - Launched HeezOn® (Male sexual health),
RedNite® (Beet with right nitrate) and
Lanconone® (Rapid joint comfort)
Since 1993 – Our Journey
2013 - Launched Oxyjun® (Boosts heart performance)
Since 1993 – Our Journey
2017 - Launched EnXtra® (Performance. Energy. Focus)

Our Team

Founder & CEO

ASSOCIATE DIRECTOR – BUSINESS & STRATEGY
SR. MANAGER – INTERNATIONAL BUSINESS

ASSOCIATE DIRECTOR –
CLINICAL DEVELOPMENT

ENovate Core Beliefs

Knowledge & Excellence

Knowledge & Excellence

Uniquely qualified team of doctors, pharmacists, pharmacologists and phytochemists

Innovation

Innovation

Inspired by nature, ingredients crafted to create a difference in human well-being

Ideation

Ideation

Connecting the dots to balance market needs and research possibilities

Perseverance

Perseverance

Never give up attitude to deliver maximum values

Integrity

Integrity

Ensuring sustainability of relationship and natural resources
Jayesh, an admired veteran of the nutraceutical industry, is a strong believer in the saying, “It takes innovation for the extraordinary to happen.” He has dedicated more than 2 decades of his career to developing and commercializing proven natural ingredients. One of the pioneers to bring Good Clinical Practice (GCP) and other stringent standards to natural product research, Jayesh is a celebrated alumni of a reputed Pharmacy college in Mumbai and the University of Minnesota in the US. He has co-authored numerous articles & papers about trends in the nutra industry and continues to be thought leader in nutraceutical clinical development.
Amol is a registered pharmacist and completed full time MBA in USA on merit university scholarship. He has long international experience in healthcare products & services. Since 1999 Amol has championed Indian natural products on numerous platforms to various stakeholders such as consumers, regulatory agencies, practitioners, professional associations, media agencies, athletes etc across nearly 40 countries. During this time Amol has been part of the evolution of Indian natural products from traditional Ayurveda into various health categories such as dietary supplements, functional foods, medical foods, FOSHU, Bio-active derivative, herbal remedies, sports nutrition and phyto-pharmaceuticals.
Prashant brings valuable business development expertise in the nutrition space to Enovate Biolife. His primary role includes developing & managing new partners, strengthening the sales pipeline & improving overall customer focus. Prashant is a chemical engineer with an MBA in international business & marketing.
SHALINI SRIVASTAV Associate Director. Clinical Development A Doctor of Medicine (MD) and a certified clinical research professional,Shalini with her rich experience heads the clinical development team. She mentors and manages a team of professionals in the planning and execution of clinical studies. Her areas of expertise cover the whole gamut of clinical research from study design to publication. Shalini is also category expert for a diverse range of structure-function claims including joint health, sports nutrition, men’s health, digestive health, cognition, etc.

Alpinia galanga or Alpinia calcarata

Out of several species of Alpinia, three most commonly grown species are Alpinia galanga, Alpinia calcarata and Alpinia officinarum. The roots of Alpinia galanga and Alpinia officinarum are well identified in trade as greater and lesser galangal respectively. But the roots of Alpinia galanga and Alpinia calcarata appear very similar to the untrained eye and hence any adulteration or substitution can go unnoticed. Because of the close similarities between Alpinia calcarata and Alpinia galanga, a macroscopy, microscopy and DNA testing together helped authenticate EnXtra® raw material. 

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Roots for coagulating milk or male sexual health

Although hugely popular, Withania somnifera is often contaminated with related species Withania coagulans. Withania coagulans is also important plant for its property of coagulating milk. To ensure the best male sexual health benefits HeezOn® uses only DNA authenticated roots of Withania somnifera. DNA finger printing of Withania somnifera roots.