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ENovate Biolife is acquired by OmniActive Health Technologies
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Transforming Ayurvedic wisdom into cutting-edge ingredients

ENovate Biolife, founded in Mumbai in 2009 by pharmacists Latha and Jayesh Chaudhary, specializes in clinically studied botanical ingredients for sports and active nutrition, joint, heart, and men’s health.

In 2019, ENovate partnered with OmniActive Health Technologies, granting them exclusive U.S. licensing rights for enXtra, our innovative mental energy ingredient. This agreement was extended globally in 2021. Today, enXtra is sold through premium brands worldwide.

The strength and success of our initial partnership led to OmniActive acquiring ENovate in October 2024.

Our Specialty Ingredients

To create its portfolio of ingredients, ENovate harnessed ayurvedic knowledge combined with modern science to create innovative, clinically-validated ingredients for today’s nutraceutical and functional food markets. 

More information on each ingredient can be found on the OmniActive website. 

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Want to include our ingredients in your products? Contact us via OmniActive and find out how we can support your next launch.

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Roots for coagulating milk or male sexual health

Although hugely popular, Withania somnifera is often contaminated with related species Withania coagulans. Withania coagulans is also important plant for its property of coagulating milk. To ensure the best male sexual health benefits HeezOn® uses only DNA authenticated roots of Withania somnifera. DNA finger printing of Withania somnifera roots.

Alpinia galanga or Alpinia calcarata

Out of several species of Alpinia, three most commonly grown species are Alpinia galanga, Alpinia calcarata and Alpinia officinarum. The roots of Alpinia galanga and Alpinia officinarum are well identified in trade as greater and lesser galangal respectively. But the roots of Alpinia galanga and Alpinia calcarata appear very similar to the untrained eye and hence any adulteration or substitution can go unnoticed. Because of the close similarities between Alpinia calcarata and Alpinia galanga, a macroscopy, microscopy and DNA testing together helped authenticate EnXtra® raw material. 

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